Summary
                        
        
                            A dissemination strategy defining business objectives communication objectives public objectives value proposition speech communication communication and message routes and a media planA plan of action including the communication actions to be carried out during the project basic description target audiences and partner in charge of its implementation a content plan detailing the contentsmaterials to be created for dissemination a timeline indicators estimated budget and dissemination protocols A particular focus of this early task will be to collate a detailed list of all the routes by which the project findings on future innovation and research needs can be distributed including EU national and local level dairy cowgoat research funding bodies industry funders of dairy research livestock media livestock policy makers conferences and events