Collective patterns of social diffusion are shaped by individual inertia and trend-seeking

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Authors: Mengbin Ye, Lorenzo Zino, Žan Mlakar, Jan Willem Bolderdijk, Hans Risselada, Bob M. Fennis, Ming Cao

Journal title: Nature Communications

Journal publisher: Nature Publishing Group

Published year: 2021

DOI identifier: 10.1038/s41467-021-25953-1

ISSN: 2041-1723