DIY Media Kit

The consortium will distribute a social media do-it-yourself (DIY) kit, to inform the grantees of what their options are for participating in the ERC = Science² campaign. We believe that they will be most active on LinkedIn, Twitter and Facebook, but they will also know that the door is open to participate at any level and how they can make suggestions or contribute in English or their native language. Part of the social media DIY kit will be dedicated to encouraging the grantees to produce individual Vines. Vines are easy to create, short videos of three to six seconds that play on a continuous loop and can be shared instantly on Twitter, YouTube, or embedded on a site. The grantees will have free range to highlight a prototype, briefly discuss their work or handle production in any way they see fit. This is a free, creative and limitless process. Production of these videos will also be spread across the complementary social media platforms and posted on YouTube. We believe that it is important for the grantees to have direct contact with the wider public, should they be interested.